FOR IMMEDIATE RELEASE
PRESS RELEASE - APRIL 27, 2016
JJ SAVINA RELEASES NEW MUSIC VIDEO FOR ‘7:00 AM’
Julia Savina, known under the recording moniker of JJ Savina, is an EDM producer, DJ, and remixer at Famous Records / Fontana. Her debut EP, ‘7:00 AM,’ is now available on all digital music platforms. The release is also accompanied by the stunning, award winning music video for the track, which can be viewed below:
The new music video was directed by Igor Fain in London, a lauded photographer and director. Since its release, it’s enjoyed significant success, clocking in nearly 100,000 spins on YouTube, winning a bronze medal at the Global Music Awards, and finding itself featured on national television in the US.
The beautifully shot video is an excursion through JJ Savina’s immensely compelling sonic palette. Created in Logic Pro, ‘7:00 AM’ is a triumph of independent EDM composition and production. Its video accentuates its elegance by harnessing the imagery of a modern day Cinderella, who is waiting and catering a rather mundane event.
“[The song] is about people who wake up every day at seven o’clock and have to go to work,” says Savina when musing about her new creation. “It’s about their struggle in everyday life, their place in society, and their hope for the future.”
Originally hailing from Narva, Estonia, Savina has become quite the international success in the last several years. Fans can follow her endeavors on social media, all of which can be found below. Watch ‘7:00 AM’ now and pick up the single on iTunes!